Buildela Advertising Terms & Conditions
These Advertising Terms & Conditions ("Agreement") govern the relationship between you ("Advertiser") and Buildela (the "Platform") for the creation, distribution, and management of advertising campaigns. By using our services, you agree to comply with these terms.
Definitions
- Advertiser: The entity or individual who creates and pays for advertising campaigns on Buildela.
- Campaign: The set of ads created by the Advertiser, including images, text, and links, which run for a specified period on Buildela's platform.
- Impression: Each time an ad is displayed to a user, regardless of whether it is clicked.
- Click: A user action in which the ad is clicked, leading the user to the Advertiser’s URL.
- Budget: The total monetary amount set by the Advertiser to be spent on a campaign.
- Platform Standards: Buildela’s internal guidelines for the quality, relevance, and appropriateness of content on the platform.
1. Campaign Setup & Design Requirements
- Advertisers are responsible for designing their campaigns and ensuring that all submitted content adheres to Buildela's ad specifications, including dimensions and technical requirements provided during the campaign creation process.
- Advertisers must ensure that submitted advertisements display correctly based on the provided specifications. Buildela will not be held responsible for poor display due to failure to follow these guidelines.
- Buildela reserves the right to reject or refuse any campaign that does not meet our Platform Standards of quality, relevance, or appropriateness.
2. Campaign Approval, Changes, and Pausing
- Once a campaign is launched, it can be paused by the Advertiser but cannot be edited (including images, text, or links). To make any changes, the Advertiser must create a new campaign.
- Payments for campaigns are non-refundable, even if the campaign underperforms or is paused.
- Buildela reserves the right to cancel or take down any ongoing campaign that violates our standards or policies. Advertisers will be notified of such actions, but no refunds will be issued.
3. Impressions, Clicks, and Ad Distribution
- Impressions: Each time an ad is viewed by a user, it is counted as one impression. Multiple impressions from the same user are allowed without limitation.
- Clicks: Each time a user clicks on an ad, it is counted as one click. A user may click an ad multiple times, and each click will be counted.
- Ad Distribution: Buildela distributes and places ads based on our proprietary technology, which factors in the campaign's budget, start date, and target audience.
- Buildela aims to provide equal coverage for all advertisements but does not guarantee that each campaign will receive equal or any specific amount of coverage.
- Factors like user engagement, platform traffic, and budget constraints can affect ad exposure.
- Buildela will not be held responsible if a campaign does not receive equal or sufficient coverage due to these factors.
4. URL Links and Responsibility
- Advertisers are solely responsible for providing accurate and functional URLs for their campaigns. Buildela will not verify the correctness of URLs provided.
- Advertiser-provided URLs must not direct users to websites that fail to meet the Platform's standards of quality, relevance, or appropriateness.
- If a URL leads to inappropriate or irrelevant content, Buildela reserves the right to suspend or remove the campaign without refund.
5. Payments and Refunds
- Advertisers must pay the total budget amount at the start of the campaign.
- All payments are final and non-refundable, even if the campaign is paused or removed for any reason, including performance issues.
- Buildela is not responsible for discrepancies in billing or metrics caused by fraudulent traffic, ad-blockers, or other external factors.
6. Content Ownership and Usage
- By uploading content (such as images, text, and links) to the Platform, the Advertiser grants Buildela a non-exclusive, royalty-free, worldwide license to use, display, and distribute the content as part of the advertising campaign.
- Buildela reserves the right to refuse, modify, or remove any advertisement that violates our policies or the rights of third parties, or that is deemed inappropriate, without prior notice.
- Advertisers acknowledge and agree that once content is uploaded, Buildela retains the right to use this content for promotional purposes, including marketing materials, case studies, and similar efforts.
- Upon completion or cancellation of a campaign, Buildela may store the content for a reasonable period. Advertisers may request its removal, but Buildela will decide based on its internal policies.
7. Content Responsibility
The Advertiser is solely responsible for the content of their advertisements and must ensure that:
- The content complies with all applicable laws, regulations, and industry standards.
- The content does not infringe on the intellectual property rights of third parties.
- The content is not misleading, deceptive, unlawful, or inappropriate.
Buildela is not liable for any claims, disputes, or legal actions arising from the content of an advertisement or user interactions with it.
8. Prohibited Content
Advertisements may not contain content that:
- Promotes illegal products, services, or activities.
- Infringes on any third-party rights, including intellectual property or privacy rights.
- Includes misleading, offensive, or explicit material such as hate speech, violence, or adult content.
Any campaign found to violate these content restrictions may be removed or suspended by Buildela without prior notice or refund.
9. Data Collection & Privacy
Buildela may collect and analyze data related to ad performance, including user impressions and clicks. However, Buildela does not share any personal data of users with Advertisers under any circumstances.
Advertisers are expected to comply with all applicable data protection laws, including GDPR, CCPA, and similar regulations.
10. Indemnification
The Advertiser agrees to indemnify, defend, and hold harmless Buildela, its affiliates, and employees from any claims, damages, liabilities, or costs (including legal fees) arising from:
- The content of the advertisements.
- Any violation of these Terms and Conditions.
- Any legal action, claim, or dispute arising from the content or conduct related to an advertisement.
11. Termination & Suspension of Service
Buildela reserves the right to terminate or suspend any advertising campaign at any time without prior notice if it violates our terms, policies, or applicable laws.
In the event of termination or suspension, Buildela is not obligated to refund any payments, and any remaining campaign budget will be forfeited.
12. Dispute Resolution
Any disputes or claims arising out of or related to these Terms and Conditions or the use of the Platform will be resolved through binding arbitration, conducted in accordance with the arbitration rules applicable in the jurisdiction where Buildela is headquartered.
Advertisers waive the right to pursue any legal claim in court or to participate in a class action lawsuit against Buildela.
13. Changes to Terms
Buildela reserves the right to modify these Terms and Conditions at any time without prior notice. Any changes will be effective immediately upon posting on the Platform. Continued use of the Platform constitutes acceptance of the revised terms.
By creating a campaign and using Buildela's advertising services, the Advertiser acknowledges that they have read, understood, and agreed to be bound by these Terms and Conditions.
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